Best Western Hôtel de la Cité & SPA

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Our CSR commitments

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The CSR commitments of your Hôtel de la Cité

The Best Western Hôtel de la Cité & Spa, located in Guérande in the heart of the Guérande peninsula, is committed to an ambitious and concrete corporate social and environmental responsibility (CSR) approach. More than just a place to stay, our establishment defends a vision of sustainable hospitality. Comfort, well-being, and respect for the environment coexist on a daily basis. Through environmental, social, and local actions, we affirm our desire to offer an eco-responsible hotel in Guérande. We strive for a hotel committed to reducing its ecological impact, promoting short supply chains, and ensuring the well-being of both its teams and its guests.
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Recognized labels for our CSR commitment

Clef Verte & Teragir

The leading sustainable tourism label, Green Key rewards our concrete actions to preserve the environment and promote eco-responsible hospitality.

EcoVadis

The EcoVadis silver medal highlights our commitment to social and environmental responsibility, recognized on an international scale.

Eco-responsible hotel in Guérande

Promoting the fulfillment and engagement of employees

We are convinced that the success of the Best Western Hôtel de la Cité & Spa in Guérande relies above all on the fulfillment, engagement, and well-being of our teams. Within the GHP Hôtels group, we foster a stimulating and supportive working environment. A setting conducive to professional advancement as well as skills development. We develop real opportunities for growth and welcome interns and work-study students every year in partnership with schools and CFAs in the region. This approach is part of a strong desire to support local professional integration, while promoting diversity, equal opportunity, and inclusion within our teams. Quality of life at work also constitutes an essential pillar of our commitment. We ensure to provide a balanced work environment, to support the continuous development of skills, and to recognize the commitment and loyalty of our employees. In this same dynamic, we are therefore constantly improving everyone’s experience. This applies to our guests as well as our teams. The development of coworking spaces, the implementation of inclusive signage, as well as our actions in favor of PRM compliance contribute to making the hotel more accessible, more functional, and more welcoming for everyone.
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Promoting local producers and flavors

At the Best Western Hôtel de la Cité & Spa in Guérande, we are also committed to promoting local producers. This is achieved by offering an authentic experience, rooted in the territory of the Guérande peninsula. This approach is part of our commitment to short supply chains and more responsible consumption.

Every morning, our breakfast showcases carefully selected products from the region’s artisans and producers. In particular, you can enjoy freshly squeezed orange juice for a vitamin-packed wake-up, as well as dairy products from the Ferme de Mézerac in Saint-Lyphard. This farm is renowned for the quality of its yogurts, fromage blanc, and local specialties such as tomme or brièron.

The Guérande terroir is also represented through must-haves like Guérande salt, a true symbol of our region, as well as the salted butter caramel crafted by the Biscuiterie Saint Guénolé. For an even more indulgent touch, honey and caramel from the Ruchers du Pays Blanc in Herbignac complete this local and flavorful selection.

Through these choices, we affirm our desire to support the local economy while offering our guests a generous, authentic breakfast that stays true to the culinary riches of the region.

Acting daily to limit our ecological footprint

We integrate environmental and ethical challenges into the heart of our management, in order to combine our guests’ comfort with respect for the planet.

  • Responsible water management: consumption monitoring, water-saving devices, and raising awareness among teams and guests.
  • Waste management: enhanced sorting, bio-waste recovery, and reduction at the source.
  • Energy management: equipment optimization, rational use of heating and air conditioning, and consumption monitoring.
  • Plastic reduction: gradual elimination of single-use plastics, and sustainable and responsible alternatives.
  • Guest awareness: educational communication to encourage the adoption of eco-friendly practices.
  • Structured environmental policy: measured and monitored commitments within the framework of our sustainability labels.
  • Sustainable mobility: provision of charging stations for electric vehicles in our parking lots, to encourage more responsible modes of travel.

This commitment is based on an ethical and responsible approach: protecting natural resources, limiting our carbon footprint, and contributing positively to the region.

Promoting natural and responsible wellness

At the Spa de l’Or Blanc, in Guérande, we have chosen to work with the Passion Marine brand, renowned for its commitment to cosmetics that are more respectful of the environment and health.

  • Cosmebio-certified treatments: bio-based formulas, rich in marine active ingredients.
  • Committed products: responsible cosmetics that value natural resources.
  • A consistent experience: Passion Marine soaps are also available in our rooms, in order to extend this moment of well-being to your daily life.

This commitment reflects our desire to offer a spa experience that is both rejuvenating and respectful of the environment.

Towards more sustainable tourism

At the Hôtel de la Cité, we consider CSR commitment not as an obligation, but as a true philosophy that guides our daily actions. Aware of environmental, social, and societal challenges, we are committed to making progress each year through a process of continuous improvement, in order to offer hospitality that is ever more responsible, human, and respectful of our region.

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